BOOK NOW FOR your podcast
Greg Logan
Founder at Narrativity
- Storyteller
- Speaker
- Entrepreneur
- đź“ŤLos Angeles, CA
Greg Logan is a global leader in brand storytelling. For over 30 years, the world’s biggest brands have turned to him to create stronger messaging that connects with both the head and the heart. He is a distinguished – and rare- writer who has won multiple international awards across multiple mediums, including advertising (Cannes Lions), television (MIPFormats in Cannes), and film (Crystal Bear, Berlin Film Festival). Logan has successfully brought all these worlds together to develop unique and hugely successful storytelling formulas for brands big and small.
He has written for Adobe, Capgemini, Forbes, Google, Kellogg’s, Netflix, Qantas, Subaru, Sunglass Hut, United Airlines, and Virgin. For his clients, Greg splits the year between the US (Los Angeles), Europe (Lisbon), and Australia (Sydney).
read more
 BOOK NOW FOR your podcast
Greg Logan
Founder at Narrativity
- đź“ŤLos Angeles, CA
- Storyteller
- Speaker
- Entrepreneur
Greg Logan is a global leader in brand storytelling. For over 30 years, the world’s biggest brands have turned to him to create stronger messaging that connects with both the head and the heart. He is a distinguished – and rare- writer who has won multiple international awards across multiple mediums, including advertising (Cannes Lions), television (MIPFormats in Cannes), and film (Crystal Bear, Berlin Film Festival). Logan has successfully brought all these worlds together to develop unique and hugely successful storytelling formulas for brands big and small.
He has written for Adobe, Capgemini, Forbes, Google, Kellogg’s, Netflix, Qantas, Subaru, Sunglass Hut, United Airlines, and Virgin. For his clients, Greg splits the year between the US (Los Angeles), Europe (Lisbon), and Australia (Sydney).
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As seen on
“If you feel there’s no need for swearing, you should stop reading now. I, on the other hand, think swearing is a great icebreaker, wonderfully expressive, helps let off steam and even creates empathy. For brands, a little bit of well-positioned profanity can also help profits. WTF?”Â
Ask me
| You’ve worked with everything from banks to insurance companies — industries nobody calls sexy. How do you make these brands actually connect emotionally with their audience? |
| What are the things that business gets wrong with their messaging? |
| What’s one storytelling trick Hollywood uses that every business should borrow? |
