BOOK NOW FOR your podcast
Greg Sobiech
CEO & Founder at Delve
- Digital Marketing
- Entrepreneur
- 📍Boulder, CO
Greg Sobiech is an analytics and online marketing leader with over 20 years experience working for consumer brands and leading a global digital media consultancy. Greg believes that efficiency and growth are driven by aligning people, process and technology while maintaining the human element in digital media. Greg spent the first decade of his career in paid media where he held multiple Director roles, including Director of Online Marketing for Bath & Body Works.
Greg spent the next decade founding and leading DELVE, an international consultancy that provides data, media, and AdTech consulting services for eCommerce, Financial Services, Travel and Non-Profit brands. Under Greg’s CEO leadership, DELVE has grown from $0 to over $40 million in revenue while achieving global status as a Top 25 Google Marketing Platform and Google Marketing Cloud partner, as well as Amazon certified partner. Greg’s obsession with customer value has resulted in delivering double-digit and even triple-digit ROAS and CPA gains for DELVE’s global clients.
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LET'S TALK ABOUT
- ENTREPRENEURSHIP:
- The obsessions and sacrifices that need to be made to generate exceptional value
- Stories of Founders who scaled up their businesses.
- How a business starts and what it takes to get it off the ground
- Major lessons that founders learned along the way and reflections looking back on it all now
- B2C DIGITAL MARKETING:
- Where does it stand today, and where was the industry 20 years ago?
- Where is the industry going?
- 1st Party Data
- CPMs and CPCs
- Algorithms that feed
media buying platforms - Commoditized platform algorithms
- CAREER PROGRESSION
- Moving up faster
--
Greg is a lifelong learner and collaborator as he is actively involved in YPO and EO, while also sharing media best practices with thought leaders around the world.
Greg holds a bachelor’s degree in Economics and multiple Google certifications.
BOOK NOW FOR your podcast
Greg Sobiech
CEO & Founder at Delve
- 📍Boulder, CO
- Digital Marketing
- Entrepreneur
Greg Sobiech is an analytics and online marketing leader with over 20 years experience working for consumer brands and leading a global digital media consultancy. Greg believes that efficiency and growth are driven by aligning people, process and technology while maintaining the human element in digital media. Greg spent the first decade of his career in paid media where he held multiple Director roles, including Director of Online Marketing for Bath & Body Works.
Greg spent the next decade founding and leading DELVE, an international consultancy that provides data, media, and AdTech consulting services for eCommerce, Financial Services, Travel and Non-Profit brands. Under Greg’s CEO leadership, DELVE has grown from $0 to over $40 million in revenue while achieving global status as a Top 25 Google Marketing Platform and Google Marketing Cloud partner, as well as Amazon certified partner. Greg’s obsession with customer value has resulted in delivering double-digit and even triple-digit ROAS and CPA gains for DELVE’s global clients.
read more
LET'S TALK ABOUT
- ENTREPRENEURSHIP:
- The obsessions and sacrifices that need to be made to generate exceptional value
- Stories of Founders who scaled up their businesses.
- How a business starts and what it takes to get it off the ground
- Major lessons that founders learned along the way and reflections looking back on it all now
- B2C DIGITAL MARKETING:
- Where does it stand today, and where was the industry 20 years ago?
- Where is the industry going?
- 1st Party Data
- CPMs and CPCs
- Algorithms that feed
media buying platforms - Commoditized platform algorithms
- CAREER PROGRESSION
- Moving up faster
--
Greg is a lifelong learner and collaborator as he is actively involved in YPO and EO, while also sharing media best practices with thought leaders around the world.
Greg holds a bachelor’s degree in Economics and multiple Google certifications.
As seen on
Timeline
Jan 2011 - Present
DELVE
Founder & CEO

Sep 2007 - Nov 2010
ooVoo
Director, Online Marketing / Product Management

Jun 2006 - Sep 2007
Interactive One
Director, Online Marketing

Apr 2005 - Jun 2006
Bath & Body Works and White Barn
Director, Online Marketing

Jul 1999 - Nov 2002
Digitas
Senior Manager, Strategy and Analysis

Nov 1997 - Jun 1999
Charles River Associates
Associate

Ask me
| Entrepreneurship - what did it take to start your own firm? Is it for anyone? What do you wish you knew when you started? Would you have done it again, had you known then, what you know now? |
| Digital Marketing - why is 1st party data more important today, then ever before, to squeeze more value from performance media campaigns? What some major process elements to managing a successful digital marketing campaign? |
| Career progression - what is the foundational approach to moving up faster on our career journey? What's an approach that you have found to be a 'winning approach', to moving up faster on your own career journey? |