
Shane Pounder
Vice President Operations and Interim VP Marketing at Flipp
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. More recently, Shane has assumed the role of interim Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Flipp has recieved some outstanding awards such as best workplaces for Women in Canada, Canada’s most admired CEO, and Canada’s 10 most admired coporate cultures. Flipp has an annual revenue upwards of $23.07 million USD.
- Technology
- Operations
- Complexity Management
- Cross-Functional Team Leadership
- Continuous Improvement
- 📍Toronto, CA
read more
Let's talk about
- Managing millennials.
- Continuous Improvement
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and the interim Vice President of Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of interim Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. Starting at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.

BOOK NOW FOR your podcast
Shane Pounder
VICE PRESIDENT OPERATIONS & MARKETING AT FLIPP.COM
- Technology
- Operations
- Marketing
- 📍Toronto, CA
Flipp’s business has surged since COVID hit because of a growing pool of value conscious, digitally savvy shoppers. Families need to find savings, now more than ever, and Flipp is a one-stop marketplace for digital savings and deals from your favorite retailers. Browse digital savings offers from retailers near you, or search for the items you need to save time and money.
Shane is tasked with overseeing the operations, growth marketing, consumer insights and marketing communications functions for Flipp. Flipp curates more than 5 billion data points per month collected from over 5 million monthly active users. Their 8 year old iOS and Android app is an editors choice in the Apple store and regularly ranks among the top used Apps for Black Friday planning.
Shane’s audience is greater than 1,000 and he is happy to share your episode with his fans!
read more
Let's talk about
- Managing millennials.
- Continuous improvement.
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. He started at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.
BOOK NOW FOR your podcast
Shane Pounder
VICE PRESIDENT OPERATIONS & MARKETING AT FLIPP.COM
- 📍Toronto, CA
- Technology
- Operations
- Marketing
Flipp’s business has surged since COVID hit because of a growing pool of value conscious, digitally savvy shoppers. Families need to find savings, now more than ever, and Flipp is a one-stop marketplace for digital savings and deals from your favorite retailers. Browse digital savings offers from retailers near you, or search for the items you need to save time and money.
Shane is tasked with overseeing the operations, growth marketing, consumer insights and marketing communications functions for Flipp. Flipp curates more than 5 billion data points per month collected from over 5 million monthly active users. Their 8 year old iOS and Android app is an editors choice in the Apple store and regularly ranks among the top used Apps for Black Friday planning.
Shane’s audience is greater than 1,000 and he is happy to share your episode with his fans!
read more
Let's talk about
- Managing millennials.
- Continuous improvement.
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. He started at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.
As seen on
What I Learned From Working
With 100 Millennials
Interesting fact: more than 30 percent of our Flipp team belongs to the hungry, adaptable and powerful generation known as millennials. They bring energy, positivity and new ideas to the team and contribute greatly to our award-winning culture.
With that in mind, we sat down with Shane Pounder, VP of Operations at Flipp, who leads a team of more than 100 millennials. With over 15 years of work experience and a birth date the pre-dates 1981, it’s clear that Shane does not belong to the millennial generation. However, as someone who is leading so many millennials, Shane has learned a lot from this dynamic group.
Timeline
Nov 2015 – Present
Flipp- Vice President Operations
Flipp is a retail technology company changing the way people shop. We work with the largest retailers in North America to help them succeed in the digital age. Our Flipp app connects these retailers with millions of users looking to plan and save money on their weekly shopping. We strive to be the best in class in all that we do — whether that’s helping our retailer partners transition to the digital age or giving team members the freedom and responsibility to make empowered and innovative decisions.
Jun 2013 - Nov 2015
Heart & Stroke Foundation – Director, Operational Exellence
Shane led three restructuring projects, including one in Finance and two crossing multiple departments, resulting in significant cost savings; worked closely with change management, HR and communications teams to ensure smooth execution and messaging.
Julu 2007 - May 2013
Maple Leaf Foods Inc – Customer Brands Marketing
Managed Complexity Reduction portion of Business Transformation resulting in savings of $10M in 2011 and ongoing annual savings projected to exceed $20M

Shane Pounder
Vice President Operations and Interim VP Marketing at Flipp
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. More recently, Shane has assumed the role of interim Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Flipp has recieved some outstanding awards such as best workplaces for Women in Canada, Canada’s most admired CEO, and Canada’s 10 most admired coporate cultures. Flipp has an annual revenue upwards of $23.07 million USD.
- Technology
- Operations
- Complexity Management
- Cross-Functional Team Leadership
- Continuous Improvement
- 📍Toronto, CA
read more
Let's talk about
- Managing millennials.
- Continuous Improvement
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and the interim Vice President of Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of interim Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. Starting at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.

BOOK NOW FOR your podcast
Shane Pounder
VICE PRESIDENT OPERATIONS & MARKETING AT FLIPP.COM
- Technology
- Operations
- Marketing
- 📍Toronto, CA
Flipp’s business has surged since COVID hit because of a growing pool of value conscious, digitally savvy shoppers. Families need to find savings, now more than ever, and Flipp is a one-stop marketplace for digital savings and deals from your favorite retailers. Browse digital savings offers from retailers near you, or search for the items you need to save time and money.
Shane is tasked with overseeing the operations, growth marketing, consumer insights and marketing communications functions for Flipp. Flipp curates more than 5 billion data points per month collected from over 5 million monthly active users. Their 8 year old iOS and Android app is an editors choice in the Apple store and regularly ranks among the top used Apps for Black Friday planning.
Shane’s audience is greater than 1,000 and he is happy to share your episode with his fans!
read more
Let's talk about
- Managing millennials.
- Continuous improvement.
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. He started at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.
BOOK NOW FOR your podcast
Shane Pounder
VICE PRESIDENT OPERATIONS & MARKETING AT FLIPP.COM
- 📍Toronto, CA
- Technology
- Operations
- Marketing
Flipp’s business has surged since COVID hit because of a growing pool of value conscious, digitally savvy shoppers. Families need to find savings, now more than ever, and Flipp is a one-stop marketplace for digital savings and deals from your favorite retailers. Browse digital savings offers from retailers near you, or search for the items you need to save time and money.
Shane is tasked with overseeing the operations, growth marketing, consumer insights and marketing communications functions for Flipp. Flipp curates more than 5 billion data points per month collected from over 5 million monthly active users. Their 8 year old iOS and Android app is an editors choice in the Apple store and regularly ranks among the top used Apps for Black Friday planning.
Shane’s audience is greater than 1,000 and he is happy to share your episode with his fans!
read more
Let's talk about
- Managing millennials.
- Continuous improvement.
- Building and analyzing processes.
- Food and wine.
-
__
Shane Pounder is an experienced Operations, Strategy and Marketing professional with over 20 years of experience and a proven track record of driving successful results within organizations ranging from technology to healthcare. He is a dedicated team leader that is happiest when coaching his teams through a particularly difficult problem.
Currently, he is the Vice President of Operations and Marketing at Flipp, a leading retail technology company that works with North America’s largest retailers and brands. In his Operations role, he has spent the last five years scaling out the team and processes that operate Flipp’s platforms. This work includes overseeing multiple operations teams as well as the Outsource and Content Design functions (a total staff of 100). More recently, Shane has assumed the role of Vice President of Marketing where he is tasked with overseeing the growth marketing, consumer insights and marketing communications functions.
Prior to joining Flipp, Shane has had experience in many different industries. He started at University Health Network, Canada's largest research hospital, in a costing and process improvement role. A key accomplishment was a full costing of the transplant patient experience resulting in improved funding. From there, Shane completed an MBA before working as a consultant at Bain & Co. completing assignments in many different industries such as recreational vehicles, industrial goods, telecommunications and outplacement services. After Bain & Co., Shane moved to Maple Leaf Foods, Canada’s leading consumer-packaged protein company, progressing to a Director of Six Sigma through project leadership including a growth strategy for the bread division and a massive complexity reduction project in the protein business. After Maple Leaf Foods, Shane moved into a Director of Operational Excellence role at the non-profit organization, Heart & Stroke Foundation. In this role, he led multiple different initiatives including three restructuring projects, which drove significant savings for the organization.
Shane holds a B.A.Sc in Systems Design Engineering from the University of Waterloo and an MBA from the Rotman School of Business.
As seen on
What I Learned From Working
With 100 Millennials
Interesting fact: more than 30 percent of our Flipp team belongs to the hungry, adaptable and powerful generation known as millennials. They bring energy, positivity and new ideas to the team and contribute greatly to our award-winning culture.
With that in mind, we sat down with Shane Pounder, VP of Operations at Flipp, who leads a team of more than 100 millennials. With over 15 years of work experience and a birth date the pre-dates 1981, it’s clear that Shane does not belong to the millennial generation. However, as someone who is leading so many millennials, Shane has learned a lot from this dynamic group.
Timeline
Nov 2015 – Present
Flipp- Vice President Operations
Flipp is a retail technology company changing the way people shop. We work with the largest retailers in North America to help them succeed in the digital age. Our Flipp app connects these retailers with millions of users looking to plan and save money on their weekly shopping. We strive to be the best in class in all that we do — whether that’s helping our retailer partners transition to the digital age or giving team members the freedom and responsibility to make empowered and innovative decisions.
Jun 2013 - Nov 2015
Heart & Stroke Foundation – Director, Operational Exellence
Shane led three restructuring projects, including one in Finance and two crossing multiple departments, resulting in significant cost savings; worked closely with change management, HR and communications teams to ensure smooth execution and messaging.
Julu 2007 - May 2013
Maple Leaf Foods Inc – Customer Brands Marketing
Managed Complexity Reduction portion of Business Transformation resulting in savings of $10M in 2011 and ongoing annual savings projected to exceed $20M