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Virginia Frischkorn
Founder at Partytrick
- Event Planning
- Entrepreneur
- 📍Aspen, CO
- 📍Denver, CO
Virginia Trafton Frischkorn is the founder and CEO of Partytrick, a tech platform built to disrupt the event industry, helping to make planning and executing highly curated events accessible and convenient for everyone. She is also the founder of luxury event production company Bluebird Productions, Something Blue, and the Aspen Picnic Company. Throughout her 14-year career in the event industry, she has gained prestige among her peers as one of the top event planners in the country. She has been named best wedding planner by Vogue, Brides, & Over The Moon, and was also recognized as one of BizBash’s Must-Know Event Pros.
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LET'S TALK ABOUT
- Using tech to make events more accessible.
- How to host an amazing gathering that fosters connection and community.
- Productivity hacks from a single mom who runs multiple businesses and splits her time between two cities.
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After working on hundreds of events, Virginia realized the events industry had to change. It is her firm belief that gathering is not a luxury, but a necessity. Her passion shifted from creating luxury experiences for a select few to helping the “everyday” host to create the same kind of memorable experiences for themselves. Partytrick is her newest venture; the digitally native platform and membership-based app empowers hosts to gather in creative and meaningful ways. Her mission is to take the hassle out of hosting and foster purposeful connections connection via events.
Partytrick is designed to provide inspiration, industry-expert tips, key details, and personalized checklists to walk the host through the entire hosting process. The platform has holistic digital party guides, 3D rendered shoppable tablescapes, all the necessities from menus to music playlists, and a customized series of push reminders starting from when to send invitations out, to when to take wine out of the freezer right before guests arrive. Think of it as Food52 meets Pinterest meets Asana.
Virginia is always on the move, constantly looking for new reasons and new places to gather, but spends most of her time between Aspen and Denver where she lives with her two children (seven-year-old Zach and six-year-old Elizabeth).
To read more about Virginia, you can visit the brand-new Partytrick website to access a series of blogs with insider tricks & tips, how-to’s, and funny stories along the way.
BOOK NOW FOR your podcast
Virginia Frischkorn
Founder at Partytrick
- 📍Aspen, CO
- 📍Denver, CO
- Event Planning
- Entrepreneur
Virginia Trafton Frischkorn is the founder and CEO of Partytrick, a tech platform built to disrupt the event industry, helping to make planning and executing highly curated events accessible and convenient for everyone. She is also the founder of luxury event production company Bluebird Productions, Something Blue, and the Aspen Picnic Company. Throughout her 14-year career in the event industry, she has gained prestige among her peers as one of the top event planners in the country. She has been named best wedding planner by Vogue, Brides, & Over The Moon, and was also recognized as one of BizBash’s Must-Know Event Pros.
read more
LET'S TALK ABOUT
- Using tech to make events more accessible.
- How to host an amazing gathering that fosters connection and community.
- Productivity hacks from a single mom who runs multiple businesses and splits her time between two locations.
--
After working on hundreds of events, Virginia realized the events industry had to change. It is her firm belief that gathering is not a luxury, but a necessity. Her passion shifted from creating luxury experiences for a select few to helping the “everyday” host to create the same kind of memorable experiences for themselves. Partytrick is her newest venture; the digitally native platform and membership-based app empowers hosts to gather in creative and meaningful ways. Her mission is to take the hassle out of hosting and foster purposeful connections connection via events.
Partytrick is designed to provide inspiration, industry-expert tips, key details, and personalized checklists to walk the host through the entire hosting process. The platform has holistic digital party guides, 3D rendered shoppable tablescapes, all the necessities from menus to music playlists, and a customized series of push reminders starting from when to send invitations out, to when to take wine out of the freezer right before guests arrive. Think of it as Food52 meets Pinterest meets Asana.
Virginia is always on the move, constantly looking for new reasons and new places to gather, but spends most of her time between Aspen and Denver where she lives with her two children (seven-year-old Zach and six-year-old Elizabeth).
To read more about Virginia, you can visit the brand-new Partytrick website to access a series of blogs with insider tricks & tips, how-to’s, and funny stories along the way.
As seen on
“Take care of yourself first. As a woman and mother, I’ve struggled to constantly remind myself that if I am not taking care of myself (physically, emotionally, spiritually, and intellectually), then I cannot take care of others. If I don’t take care of myself, I cannot lead and inspire others the way I would like to and cannot perform at the caliber I expect of myself.”
“But the question is: how do you execute an ethereal affair during the less traditional—and likely cold—time of year? Vogue reached out to two wedding planning companies that specialize in chic cold-weather affairs: 42 North, based in Northern Massachusetts, and Bluebird Productions, located in Aspen. They had many dos (like heaters) and some don’ts (like skimping on heaters). And they all agreed on one thing, summed up best by Bluebird’s founder Virginia Frischkorn: ‘Winter weddings are magical.'”
“A quick craft or DIY wedding decorations can save hundreds, if not thousands, of dollars. But as Virginia Frischkorn, founder of Bluebird Productions, an event company with offices in Aspen, points out, getting artsy can be about more than just saving your budget. ‘Events are all about creating memorable experiences for yourself and your guests,’ Frischkorn says. ‘We love DIY’ing a few elements as the level of investment needed when you get your hands dirty creates really rich memories.'”
“Baby showers are not just an event: They are a special time of celebration for a parent-to-be. ‘Baby showers are a very sweet milestone event and have many traditions that hosts like to include,’ Virginia Frischkorn, the founder of Bluebird Productions, says. ‘Prior to starting the planning process, we strongly encourage the host to have a conversation with the honoree to assess and get a sense of what they have in mind!'”
“Post-pandemic it took awhile for people to feel comfortable just getting together, be it a birthday party or backyard barbecue. Veteran event planner Virginia Frischkorn created Partytrick, an online platform that provides what people need to create and host memorable gatherings.”
“Partytrick is a web-based platform (with a mobile app coming soon) that aims to help everyone curate the best of what they need in decor/design; make planning all the details easy; and ultimately empower them to actually put it all in motion.”
“I was in a position personally and professionally to examine my life and determine if I wanted to follow the course I’d set on, or if it was time to get back to “me” and build something that carried on my father’s legacy AND something that combined my 12+ years of event experience. The lack of in-person celebrations, community, and connection, in general, was crippling. I knew I had to do something to change this.”
“I want to change the world for the better one party at a time. Yes, a cliche statement indeed… but, it’s the core of Partytrick. There is more disconnectedness and feelings of lack of belonging in the world right now than ever… despite more social and community-building apps than ever before. In-person community, in-person connection, and in-person experiences are needed to change this.”
“The “Joyconomy” is here and it is happening! Everyone is looking to find ways to bring joy into their daily lives and Partytrick knows that one of the best ways to do that is to gather with friends and family and celebrate everything and anything. Partytrick is on a mission to change how people host and gather. Simply put, Partytrick is rewriting the script on hosting.”
“Don’t waste money trying to whip up elaborate dishes you’ve never cooked before or experimenting with, well, anything. Stick with what you know to make sure you warm up those hosting muscles, advises Event Planner Virginia Frischkorn, founder of Partytrick. “Keep your food simple with favorite, tried-and-true recipes, pull out a favorite playlist and keep decor elevated but minimal.” Think lots of candles versus worrying about creating your own flower arrangements.”
“Social media plays a large role in pressuring parents to create these unrealistic expectations for kids’ birthday parties,” says Virginia Frischkorn, event planner and founder of Partytrick. “However, I like to tell parents that the goal should not be about creating a Pinterest-worthy event, it should be creating core memories for you and your family.”
“While not necessary, a theme is always helpful to ensure everything flows, from your decor to food, attire, and music. A few ideas that Virginia Frischkorn, an award-winning event planner and the founder of the party planning platform Partytrick, suggests for her clients are:
- Travel or key passions of the birthday gal or guy
- Centering it around a trend
- A celebration of your favorite decade, like a ‘60s, ‘70s or ‘80s theme”
“You may easily fill up your trash can with food scraps or miscellaneous boxes while preparing your soiree. Unfortunately, many people end up forgetting to take this out in the final hour leading up to when guests are supposed to arrive, according to Virginia Frischkorn, a high-end event planner and founder of the event planning platform Partytrick.”
“Divorce can be psychologically and financially devastating — but at the same time, it can also bring many women a sense of freedom or relief. Once you’re ready, this alt-bash can offer some much-needed catharsis.
Event planner Virginia Frischkorn, who runs party planning platform Partytrick, says the most important aspect of planning divorce parties is keeping the vibe lighthearted. Keep reading for some more specific suggestions.”
Timeline
May 2022 - Present
Partytrick
Founder

Oct 2010 - Present
Bluebird Productions
Founder/Owner

Apr 2021 - Present
Aspen Picnic Company
Founder

Nov 2019 - Present
Something Blue by Bluebird
Owner

May 2008 - Jul 2010
Aspen Skiing Company
Catering Sales Manager – The Little Nell
